Overview
Artinspire is an independent art studio in Elgin offering adult and child classes, special events and evening social events. Little Curio created the branding, designed and built the website, and continues to support the studio with social media graphics, flyers, business cards and other day-to-day design needs.
Challenge
The studio serves a wide mix of people, from young children to adults, so the brand and website needed to feel approachable, creative and easy to navigate. Just as importantly, the site had to clearly separate classes, events and contact information so visitors could find what they needed quickly.
Approach
We built Artinspire as a joined-up brand system. That included the identity, the website, social post creatives, printed flyers and business cards. The website was structured around the studio’s real offer: regular classes, special workshops, social events and a clear route to get in touch.
Outcome
Artinspire now has a consistent presence across web, social and print. The studio can promote classes and events more clearly, look more established locally, and build on a brand system that works across everything from the website to printed handouts.